New Facebook Cover Image Rules and What They Mean to Your Business
After a few weeks of speculation, it’s official all over the world: Facebook has changed it’s cover image rules for business pages!
Since Facebook rolled out its timeline format for business pages, cover images (those prominent long images at the top of your page) have had strict rules regarding the type of content can be displayed on them. These rules prohibited cover images from including:
- More than 20% of text
- Any kind of contact information
- Calls to action
- Purchase information for example 50% off
- References to Facebook functionality including requests to ‘like’ or ‘share’ the page
The new cover image rules only state the following (from Facebook Pages Terms):
Would you like to learn how to get publicity (PR) for your business – for free?
Media exposure is a whole lot more powerful than paid advertising. When you’re featured for free in the media, you’re positioning yourself both as an expert AND a media celebrity. That gives you a lot of extra selling power for your business.
You too can discover how to easily create a simple 1-page media release and turn it into radio & tv coverage and write-ups in the paper.
PR expert Kate Engler will reveal just how easy it is, as she shares 23 years of closely-guarded insider secrets at her entertaining 1-day interactive workshop supported by Bellarine Business Women on the Bellarine Peninsula on Tuesday 23 October.
Recently Chantelle Mader was in Kate’s audience. She created a media release, went home, and got her story featured in the paper. In turn that resulted in $30,000 in new business for Chantelle!
It only takes one single day ON TUESDAY 23 OCTOBER to get your OWN MEDIA RELEASE DONE.
Then be prepared to get the attention of a flood of buyers as a local media expert! And for buyers to notice YOU in the paper.
We are giving away 2 tickets (normal price $497 each) to lucky winners to this must-attend workshop. Simply enter your name and email below to be in the draw to WIN!
How to avoid getting your Facebook Business Page hacked?
What would it mean to your business if one day a hacker took over your Facebook business page and you no longer had access to it? And what if Facebook tells you that there is nothing they can do to help you out either?
Let me tell you a true story about “Tim” …
“Tim” is a computer savvy small business owner. He has set up a Facebook page for his business, had a graphic designer to design some nice graphics for his page, took Facebook training courses and invested money in running promotions and Facebook ads to build this Facebook tribe. He worked hard to grow his tribe and managed to build a nicely growing community of followers on his Facebook page.
All was looking great… until one day….
“Tim” logs into his personal Facebook account one morning and realises that he no longer has admin access his Facebook business page… “Tim” can see that his page is still up. It’s just that HE CAN’T ACCESS IT…!? What is going on…?
What happened to “Tim” is a heart-breaking story of another hard-working small business owner, who has put a lot of his time, effort, money and heart into Facebook marketing, only to have a hacker hack into his personal Facebook account one day and remove his Admin access to his own page.
What happened next is that the hacker asked “Tim” to pay money to have his access to his Facebook business page restored. But can you trust a hacker…?
And if you were thinking that “Surely you can just report this with Facebook and have your admin access restored…”, this is not the case! It is somewhat easy to restore access to a hacked personal Facebook account, but much more difficult, if not impossible, to get your stolen Facebook business page back.Read More
Facebook promotion guidelines
Facebook contests and promotions are a great way to attract new followers and engage the existing ones! But did you know that Facebook promotions and competitions that don’t adhere to Facebook’s strict promotion guidelines can get your Facebook page banned from Facebook?
Facebook has strict guidelines on running Facebook promotions and competitions on business pages.
These guidelines are outlined in the Terms and Conditions that you agreed to when creating your Facebook page, but not many of us have actually read them, even though not adhering to these terms and conditions can get your Facebook page in trouble. And you won’t get any warning either! Facebook has a habit of simply removing those Facebook business pages and personal profiles that are not playing by their rules.
To make sure you are not running a risk of losing all your hard work, here’s a helpful Facebook promotions training videoRead More
After assisting in recovering a few hacked accounts recently, I feel it time to share some tips on how to keep your account safe on Facebook. Not only it’s important to you, but also by keeping your account safe you are keeping your friends safe on Facebook.
Here are my 5 steps to keeping your account safe on Facebook:
1. Choose a unique password
If your Facebook password is the same as your email password or you haven’t changed it for a while, it’s time to change it now! Go to your Account setting (down arrow next to ‘Home) and change your password on the ‘Security’ tab.
2. Beware of scams
Think twice before you click on a link in your news feed that promises something that is supposed to be ‘shocking’ or too good to be true. Some of the most common scams are listed on the Facebook help page: http://www.facebook.com/help/
I’m writing this blog post as a more detailed response to a question posted on the Social Media Tribe Facebook page. Thank you for asking the great question, Alecia from ASK (local charity on the Bellarine Peninsula supporting women who are going through breast cancer treatment – please go and support the awesome work they do! More details on the ASK! Facebook page)
Here’s the question:
Hi Minna, I need some advice. I have had a few people advise me that although they like our ASK page our posts are not showing up in their feeds. Any advice I can give them?
And here’s the answer:
Unfortunately liking a page doesn’t automatically guarantee that all posts by that page will appear in the likers’ news feeds.
If you are wondering what those notifications about ‘Facebook getting a new design’ at the top of your Facebook business page actually mean, here’s a blog post to get you quickly up to date!
Facebook revealed at its marketing conference early Thursday morning (1st March) Australian time that Timelines (similar to personal timelines that replaced personal profiles) are rolled out to business pages in the end of this month.
This quick blog post summarises the biggest changes that timelines will introduce when turned on on the 30th of March and what actions will business page owners need to take before that.
Summary of Timeline changes
Here’s a quick summary of Timeline changes for business pages:
1. Cover photo: This is your opportunity to really get creative and display a (850 x 315 px) cover photo for your page to showcase your brand – Please note that the cover image cannot include any purchase information, specials, contact information, calls to action or references to Facebook elements such as “Like” or “Share”.Read More